Consumer Behavior: Page 2
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TikTok users continue to grow and evolve: Here’s what the numbers say
While TikTok has been a go-to for brands who want to reach younger cohorts, the average age of the platform’s users is climbing, per YouGov.
By Sara Karlovitch • May 22, 2024 -
Destination XL marketing campaign focuses on ‘clothes that actually fit’
The multichannel effort, which is being tested in three markets, focuses on “simplicity, quality, and fit,” CEO Harvey Kanter said.
By Tatiana Walk-Morris • May 16, 2024 -
Top 5 fashion industry trends from the 2024 Met Gala
At fashion's biggest party, celebrities wore tulle, vintage, pastels and flowers to celebrate the latest exhibition at the Metropolitan Museum of Art’s Costume Institute.
By Lara Ewen • May 7, 2024 -
Miu Miu, Prada top first Lyst Index of 2024
Loewe came in third place, while Alaïa made its debut on the list.
By Lara Ewen • May 3, 2024 -
Fur made without animal products, petrochemicals has potentially high market share: report
The Material Innovation Initiative said 92% of U.S. respondents were likely to purchase next-generation materials.
By Laurel Deppen • May 2, 2024 -
Online luxury reseller Rebag launches membership program
The program is designed to give customers lower prices on items and additional discounts.
By Howard Ruben • April 29, 2024 -
Fast fashion clothing worn less, kept for shorter time than resold luxury: report
Vestiaire Collective found that buying used, high-end goods is 33% more affordable than buying new fast fashion based on cost-per-wear metrics.
By Laurel Deppen • April 22, 2024 -
Athleisure is top dog in the teen closet: Here’s what the numbers say
Nike remains the top clothing brand for teens but is losing mindshare.
By Sara Karlovitch • April 22, 2024 -
Higher-income households wait for apparel sales: report
Top earners are especially aware of “retailer promotional patterns” in clothing, according to the Spring 2024 Consumer Sentiment Survey from Alvarez & Marsal.
By Lara Ewen • April 16, 2024 -
Aspirational luxury customers spend $274B a year on fashion: report
Consumers who spend a moderate amount generate half of total luxury brand revenue across seven countries, according to a McKinsey report.
By Lara Ewen • April 15, 2024 -
Deep Dive
Golf fashion moves into the mainstream
A new line from Tiger Woods, LVMH's latest collaboration with Tyler, the Creator and indie brands are helping to bring the sport from performance wear to streetwear.
By Howard Ruben • April 12, 2024 -
Vestiaire Collective relaunches vintage category
The resale platform’s Archive Room includes more than 250,000 items, and the company plans to roll out monthly themed curation events.
By Lara Ewen • April 1, 2024 -
US secondhand market projected to reach $73B by 2028: report
A new study from resale platform ThredUp said U.S. consumers spent, on average, nearly half of their 2023 clothing budget on pre-worn items.
By Lauren Schenkman • March 27, 2024 -
5 fashion industry trends from the 2024 Academy Awards
Hollywood stars showed up in bold colors, classic tailoring and plenty of glitter for the year's most-anticipated awards show.
By Lara Ewen • March 11, 2024 -
Luxury consumers optimistic about economy, but that won’t translate to spending in the near term: report
Saks’ quarterly survey found that consumer spending in the luxury category may increase in the second half of the year.
By Laurel Deppen • March 4, 2024 -
‘Treat yourself’ culture: Here’s what the numbers say
Holiday spending habits at the end of last year bring into focus the need for messaging around “the importance of you,” per the Why Group.
By Sara Karlovitch • Feb. 26, 2024 -
5 fashion industry trends from the 2024 Grammy Awards
Music’s biggest night was also one of fashion’s wildest events, as celebrities proved that over-the-top looks are de rigueur to achieve that rock-star style.
By Lara Ewen • Feb. 5, 2024 -
The new rules shaping luxury fashion marketing: report
Luxury brands are bucking traditional fashion schedules, embracing collaborations and becoming more inclusive, according to Highsnobiety.
By Laurel Deppen • Jan. 23, 2024 -
Nike was the top-traded sneaker brand of 2023: report
The annual StockX culture index also named running shoe brands Asics and New Balance and gave a nod to viral footwear company MSCHF.
By Lara Ewen • Jan. 19, 2024 -
5 fashion industry trends from the 75th annual Emmy Awards
Television’s biggest names wore black, white and red all over the silver carpet at this year’s Emmys, with tuxedo looks and balletcore taking center stage.
By Lara Ewen • Jan. 16, 2024 -
Luxury sees 10% spending slump during the holidays: report
Information from Earnest Analytics shows that consumers were more focused on “attainable value,” with fast fashion and off-price stores seeing increased spending.
By Laurel Deppen • Jan. 12, 2024 -
Deep Dive
7 fashion industry trends to watch in 2024
The coming year will bring fast fashion battles, more mergers and acquisitions, an evolution of luxury and a presidential election, and that’s just for starters.
By Laurel Deppen and Lara Ewen • Jan. 12, 2024 -
5 fashion industry trends from the 2024 Golden Globes
Celebrities turned out in style for the first major red carpet of the year as bejeweled looks, lush fabrics and loads of color took center stage.
By Lara Ewen • Jan. 8, 2024 -
Retail trends that shaped the holidays in 2023
From new marketing techniques to consumers spending despite inflation, here are the big takeaways from the latest holiday season.
By Retail Dive Staff • Jan. 5, 2024 -
The Fashion Dive holiday wish list
Our team picked a few favorite pieces from the year’s most talked-about brands, designers and trends.
By Fashion Dive editors • Dec. 22, 2023