The Latest

  • People walk by a Nike store.
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    Feng Li via Getty Images
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    Nike focused on ‘rightsizing’ key footwear styles as sales plunge 9%

    Some analysts expected the athleticwear brand to take more drastic action on its oversold franchises, but CEO Elliott Hill still sees a place for the “beloved silhouettes.”

  • A closeup of a Shein sign directing people around its distribution center. The Shein building is seen in the background, with an American flag.
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    jetcityimage via Getty Images
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    Shein saw the largest apparel market share gain in 2024: report

    However, GlobalData found that Nike, H&M and Gucci all saw market share declines.

  • A row of flags branded with luxury names flies on storefronts on a sunny day.
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    IR_Stone via Getty Images
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    US instability impacts the global luxury market: report

    Tariff reversals and geopolitical unrest are dampening consumer confidence, but there may be a potential for sector improvement in China.

  • A man in Puma gear runs with a dog with a mountain in the background
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    Courtesy of Puma
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    Inside Puma’s new brand positioning and largest global campaign to date

    The sportswear company will increase marketing investments by 40% in support of “Go Wild,” a campaign that reworks Afroman’s “Because I Got High.”

  • A person shops for clothing on a tablet.
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    Bevan Goldswain via Getty Images
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    Resale’s popularity in the US could offer hedge against tariffs

    Following the release of ThredUp’s latest annual report, the company’s chief strategy officer says preowned clothing sales are “effectively domesticating the supply chain.”

  • Shoppers looking at the damage caused by the fire at the Kantamanto Market.
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    Courtesy of Tonia-Marie Parker, The Or Foundation
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    Advocates call on fashion industry to help rebuild Ghana’s Kantamanto Market

    The Or Foundation is partnering with Vestiaire Collective to raise about $5 million to help people affected by a January fire.

  • A dark blue flag that reads "Old Navy" in white block letters hands vertically on a building in New York City, shown in the righ of a photo. Another building is on the left, with blue sky in the middl
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    Daphne Howland/Fashion Dive
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    Old Navy quietly debuts occasionwear

    Prices start at about $25, answering demand for affordable dresses for weddings, parties and proms.

  • Models walk in a straight line down the runway.
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    Vittorio Zunino Celotto via Getty Images
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    Chanel seeks $6.7M for attorneys’ fees in reseller lawsuit

    The luxury brand claims that a years-long litigation process could have been avoided if What Goes Around Comes Around had responded sooner.

  • Bright neon green T-shirt sits folded on top a pair of black track pants on the floor next to a pair of sneakers.
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    istockphotoluis via Getty Images
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    Sports apparel market projected to reach $173B this year: report

    Executives in the category are confident in its revenue prospects, with 44% saying they feel “optimistic.”

  • Exterior view of the corner of a department store in the evening, covered in white Christmas lights.
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    Neilson Barnard via Getty Images
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    Saks & Co. no-hire agreements with luxury brands could be legal

    The retailer’s deals with Loro Piana and affiliates of Louis Vuitton, Gucci, Prada and Brunello Cucinelli do not violate federal antitrust laws, says court.

  • A Coach storefront in a mall.
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    The image by Phillip Pessar is licensed under CC BY 2.0
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    Coach owner sues Shein over alleged sale of dupes

    Tapestry says the fast fashion giant’s claims that products were “100% authentic” created the false impression of an affiliation with the handbag brand.

    Updated March 20, 2025
  • A display features signage reading "In 1981 Guess changed the denim industry forever" and a display of denim jeans.
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    Stefania M. D'Alessandro via Getty Images
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    Guess receives offer to go private

    The offer to buy the company’s outstanding shares came from an affiliate of WHP Global, which last year partnered with the denim brand to buy Rag & Bone.

  • Going out of business signs in a store window.
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    Justin Sullivan via Getty Images
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    Forever 21 blames latest bankruptcy on competition from Temu, Shein

    The fast-fashion retailer made it through the pandemic but struggled against cheap duty-free goods from China, as inflation strained consumers.

  • Stephen Lamar and Joanne Crevoiserat sit on a stage in conversation.
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    Courtesy of EPNAC
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    How fashion leaders are thinking about tariffs, consumer changes and tackling waste

    The American Apparel and Footwear Association’s annual executive summit focused on staying agile amid constant change.

  • A man in a gray sweater and jeans walks down a white runway with his hands in his pockets and his head bowed as if in gratitude. In the background, a crowd takes photos.
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    Pascal Le Segretain via Getty Images
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    Jonathan Anderson exits Loewe

    The creative director leaves his position at the LVMH-owned house after 11 years, marking yet another upheaval in luxury fashion’s designer landscape.

  • Estee Lauder Adobe Firefly integration
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    Courtesy of Adobe
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    Estée Lauder continues generative AI push with Adobe integration

    The marketer will bring Adobe Firefly Services into its existing Adobe Creative Cloud workflows to increase efficiency and accelerate campaign execution.

  • Two models against a grey back drop in a running position.
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    Courtesy of HanesBrands
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    Hanes steps into athleisure category

    The company said the line represents a “new era” of its basics business.

  • A person in a baseball hat and gray jacket is shown seated.
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    Victor Boyko via Getty Images
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    Gucci names new artistic director

    Demna, who has been artistic director of Balenciaga since 2015, succeeds Sabato de Sarno, who left the brand last month.

  • Models in suits walk between patches of tall grass on a fashion runway.
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    Vittorio Zunino Celotto via Getty Images
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    Hugo Boss warns of flat growth ahead

    The company attributed sluggish 2024 sales to global challenges, but an analyst said its shifting brand philosophy “left it in a no-man’s land.”

  • Donatella Versace waves under a spotlight on a runway.
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    Alena Zakirova via Getty Images
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    Donatella Versace stepping down as chief creative officer of Versace

    Dario Vitale will take over the role as part of a succession plan, according to brand owner Capri Holdings.

  • A person is knitting on a large turquoise fishing net.
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    Stock via Getty Images
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    Fashion industry ‘nervous’ over potential Vietnam tariffs

    Though the region isn’t as large of a sourcing hub as China, experts say duties on Vietnam would create headwinds for footwear and apparel companies.

  • Bryson DeChambeau wearing a Navy polo from Reebok's new golf line
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    Courtesy of Reebok
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    Reebok reenters golf with footwear, apparel offering

    The move is part of a broader strategy to rebuild its image as a team sports company, an identity that was lost under Adidas’ ownership.

  • Three models are on a boat on a lake, wearing clothing from the Rowing Blazers and Gucci collab
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    Courtesy of Rowing Blazers
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    Rowing Blazers founder steps down

    Jack Carlson is leaving the preppy streetwear brand one year after selling it to Burch Creative Capital.

  • A person in a dress made of green circles stands next to a green floor lamp.
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    Courtesy of ASOS
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    ASOS launches women’s subbrand Arrange

    The line is being positioned as a premium brand focused on dresses and essentials.

  • A container ship sits docked at the Port of Oakland on Dec. 9, 2024.
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    Justin Sullivan via Getty Images
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    Retailers to continue frontloading amid tariff tumult: forecast

    A sustained cargo surge at U.S. ports will continue as Trump administration policy uncertainty continues, per the National Retail Federation and Hackett Associates' Global Port Tracker.