Retail
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Permission granted by Nike
Nike kicks off marketing comeback with gritty Olympics ads
Willem Dafoe narrates spots probing the qualities that motivate sporting greats, including an obsession with power and an inability to be satisfied.
By Peter Adams • July 24, 2024 -
Justin Sullivan/Getty Images via Getty Images
H&M’s ‘green’ financing tool supports supplier sustainability
The collaborative program aims to help manufacturers overcome the funding hurdles of implementing sustainable practices. Here's how.
By Kelly Stroh • July 23, 2024 -
Courtesy of Pacsun
Pacsun steps into men’s activewear category
The new collection follows last year’s brand expansion of women’s activewear, which included a dedicated storefront.
By Laurel Deppen • July 16, 2024 -
Daphne Howland/Fashion Dive
Macy’s ends talks with Arkhouse and Brigade, foiling $6.9B takeover
The firms raised their bid in June, but their financing, tied in part to Macy’s own real estate, was lacking, the department store said Monday.
By Daphne Howland • July 16, 2024 -
Courtesy of Urban Outfitters
Urban Outfitters blends physical, digital with back-to-school campaign
The retailer’s “Shift Happens” campaign brings influencer-created Pinterest boards to life at a two-day activation in New York.
By Sara Karlovitch • July 12, 2024 -
Peter Kramer via Getty Images
Bloomingdale’s names new men’s fashion director
David Thielebeule, founding editor-in-chief of Grazia USA, takes on the role effective immediately.
By Lara Ewen • July 10, 2024 -
Saks COO is out
Following HBC’s deal to take over Neiman Marcus and form “Saks Global,” RJ Cilley left to become chief executive at HVAC startup Voomi Supply.
By Daphne Howland • July 10, 2024 -
Brandon Bell via Getty Images
Express bankruptcy spurs layoffs at Ohio facility
The company's logistics and shipping partner Bath & Body Works is shrinking its distribution operations for the apparel retailer due to declines in volume.
By Philip Neuffer • July 9, 2024 -
Scott Olson via Getty Images
Saks Fifth Avenue parent company to acquire Neiman Marcus Group for $2.6B
The rival companies will continue to operate independently and the deal is partially funded by e-commerce giant Amazon.
By Stephanie Arnold • July 8, 2024 -
Daphne Howland/Fashion Dive
Lawsuit claims Nike CEO John Donahoe misled investors about the success of its DTC strategy
The lawsuit alleges that Donahoe and Chief Financial Officer Matt Friend continually touted the strength of its strategy when in fact it was “unable to generate sustainable revenue growth.”
By Cara Salpini • June 26, 2024 -
Courtesy of H&M
H&M collaborates with designers on Basquiat collection
A 30-piece line, created with 2024 LVMH Prize semi-finalists Ev Bravado and Téla D'Amore, will hit stores in July.
By Lara Ewen • June 25, 2024 -
Eastern Mountain Sports, Bob’s Stores file for bankruptcy
The chains, in a “liquidity crisis” since their bank found them to be in default, require emergency funding to make payroll Friday.
By Daphne Howland • June 24, 2024 -
Courtesy of Gap Inc.
Gap Inc. names new CTO
Like CEO Richard Dickson, Sven Gerjets joins the apparel company from Mattel where he served as its chief technology officer.
By Tatiana Walk-Morris • June 20, 2024 -
Courtesy of Ikea
Ikea launches textile collection for home and fashion
The line of pre-cut fabric was created to encourage “countless opportunities for design.” It will be available starting in July.
By Howard Ruben • June 18, 2024 -
Courtesy of Crate & Barrel
Crate and Barrel debuts home collection with fashion designer Laura Kim
Kim, who is the co-creative director of Oscar de la Renta, is making her debut in the homewares space with the retailer.
By Tatiana Walk-Morris • June 11, 2024 -
Designer Brands acquires Canadian footwear retailer Rubino
The retailer also named a new chief marketing officer for its largest banner, DSW, as it reported flat sales for Q1.
By Nate Delesline III • June 6, 2024 -
Hayley Lind/Fashion Dive
Luxe Pack highlights packaging psychology and sustainability trends
Estée Lauder’s chief sustainability officer and other speakers shared their perspectives on upcoming trends in the cosmetics and luxury packaging sectors.
By Hayley Lind • June 5, 2024 -
Courtesy of Abercrombie & Fitch
Abercrombie & Fitch Co. sets a record with billion-dollar Q1
The retailer is considering more brand extensions as one way to maintain its momentum.
By Daphne Howland • May 30, 2024 -
David Dee Delgado via Getty Images
Mytheresa and Vestiaire Collective expand partnership
The luxury digital platform will allow all customers in Europe and the U.S. to receive store credit when they sell their pre-worn designer goods.
By Lara Ewen • May 29, 2024 -
Courtesy of Vuori
Vuori opens first store in China
The store marks the athleisure brand’s 67th location as it works toward a goal of opening 100 stores by 2026.
By Howard Ruben • May 29, 2024 -
Dani James/Fashion Dive
Lululemon restructures product, marketing teams as Chief Product Officer Sun Choe exits
The roles of chief brand officer and global creative director will expand as Choe leaves for a new opportunity and won’t be replaced.
By Cara Salpini • May 28, 2024 -
Courtesy of Lulus
Shipping carrier diversification benefits Lulus in Q1
The fashion brand has added more delivery providers in recent quarters to offset rising shipping costs.
By Max Garland • May 24, 2024 -
Victor Boyko via Getty Images
The Vampire’s Wife shuts down
Susie Cave, designer of the luxury dress label, posted an announcement on the brand’s e-commerce site saying it would cease operations immediately.
By Lara Ewen • May 22, 2024 -
Permission granted by DXL
Destination XL marketing campaign focuses on ‘clothes that actually fit’
The multichannel effort, which is being tested in three markets, focuses on “simplicity, quality, and fit,” CEO Harvey Kanter said.
By Tatiana Walk-Morris • May 16, 2024 -
Courtesy of Adore Me
Adore Me launches AI design tool
AM by You, which uses generative AI, allows consumers to create their own customized bralette and panty set.
By Howard Ruben • May 14, 2024
