Brands: Page 10

  • A row of flags branded with luxury names flies on storefronts on a sunny day.
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    IR_Stone via Getty Images
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    US instability impacts the global luxury market: report

    Tariff reversals and geopolitical unrest are dampening consumer confidence, but there may be a potential for sector improvement in China.

    By • March 21, 2025
  • A closeup of a Shein sign directing people around its distribution center. The Shein building is seen in the background, with an American flag.
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    jetcityimage via Getty Images
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    Shein saw the largest apparel market share gain in 2024: report

    However, GlobalData found that Nike, H&M and Gucci all saw market share declines.

    By • March 21, 2025
  • A group of models wearing clothes by designer Willy Chavarria pose on steps, flanked by potted palm trees. Explore the Trendline➔
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    Thierry Chesnot via Getty Images
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    Trendline

    Top 5 stories from Fashion Dive

    Fashion faced its share of shakeups in the first half of 2025, but few industries are more adept at reinvention or more suited to change.

    By Fashion Dive staff
  • A man in Puma gear runs with a dog with a mountain in the background
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    Courtesy of Puma
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    Inside Puma’s new brand positioning and largest global campaign to date

    The sportswear company will increase marketing investments by 40% in support of “Go Wild,” a campaign that reworks Afroman’s “Because I Got High.”

    By Chris Kelly • March 21, 2025
  • A dark blue flag that reads "Old Navy" in white block letters hands vertically on a building in New York City, shown in the righ of a photo. Another building is on the left, with blue sky in the middl
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    Daphne Howland/Fashion Dive
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    Old Navy quietly debuts occasionwear

    Prices start at about $25, answering demand for affordable dresses for weddings, parties and proms.

    By Daphne Howland • March 20, 2025
  • Models walk in a straight line down the runway.
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    Vittorio Zunino Celotto via Getty Images
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    Chanel seeks $6.7M for attorneys’ fees in reseller lawsuit

    The luxury brand claims that a years-long litigation process could have been avoided if What Goes Around Comes Around had responded sooner.

    By • March 19, 2025
  • Bright neon green T-shirt sits folded on top a pair of black track pants on the floor next to a pair of sneakers.
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    istockphotoluis via Getty Images
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    Sports apparel market projected to reach $173B this year: report

    Executives in the category are confident in its revenue prospects, with 44% saying they feel “optimistic.”

    By Howard Ruben • March 19, 2025
  • Exterior view of the corner of a department store in the evening, covered in white Christmas lights.
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    Neilson Barnard via Getty Images
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    Saks & Co. no-hire agreements with luxury brands could be legal

    The retailer’s deals with Loro Piana and affiliates of Louis Vuitton, Gucci, Prada and Brunello Cucinelli do not violate federal antitrust laws, says court.

    By Laurel Kalser • March 19, 2025
  • A display features signage reading "In 1981 Guess changed the denim industry forever" and a display of denim jeans.
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    Stefania M. D'Alessandro via Getty Images
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    Guess receives offer to go private

    The offer to buy the company’s outstanding shares came from an affiliate of WHP Global, which last year partnered with the denim brand to buy Rag & Bone.

    By • March 18, 2025
  • Going out of business signs in a store window.
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    Justin Sullivan via Getty Images
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    Forever 21 blames latest bankruptcy on competition from Temu, Shein

    The fast-fashion retailer made it through the pandemic but struggled against cheap duty-free goods from China, as inflation strained consumers.

    By Daphne Howland • March 18, 2025
  • A Coach storefront in a mall.
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    The image by Phillip Pessar is licensed under CC BY 2.0
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    Coach owner sues Shein over alleged sale of dupes

    Tapestry says the fast fashion giant’s claims that products were “100% authentic” created the false impression of an affiliation with the handbag brand.

    By • Updated March 20, 2025
  • A man in a gray sweater and jeans walks down a white runway with his hands in his pockets and his head bowed as if in gratitude. In the background, a crowd takes photos.
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    Pascal Le Segretain via Getty Images
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    Jonathan Anderson exits Loewe

    The creative director leaves his position at the LVMH-owned house after 11 years, marking yet another upheaval in luxury fashion’s designer landscape.

    By • March 17, 2025
  • Estee Lauder Adobe Firefly integration
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    Courtesy of Adobe
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    Estée Lauder continues generative AI push with Adobe integration

    The marketer will bring Adobe Firefly Services into its existing Adobe Creative Cloud workflows to increase efficiency and accelerate campaign execution.

    By Chris Kelly • March 17, 2025
  • Two people in activewear running on a grey background.
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    Courtesy of HanesBrands
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    Hanes steps into athleisure category

    The company said the line represents a “new era” of its basics business.

    By • March 14, 2025
  • A person in a baseball hat and gray jacket is shown seated.
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    Victor Boyko via Getty Images
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    Gucci names new artistic director

    Demna, who has been artistic director of Balenciaga since 2015, succeeds Sabato de Sarno, who left the brand last month.

    By • March 13, 2025
  • Donatella Versace waves under a spotlight on a runway.
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    Alena Zakirova via Getty Images
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    Donatella Versace stepping down as chief creative officer of Versace

    Dario Vitale will take over the role as part of a succession plan, according to brand owner Capri Holdings.

    By • March 13, 2025
  • Bryson DeChambeau wearing a Navy polo from Reebok's new golf line
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    Courtesy of Reebok
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    Reebok reenters golf with footwear, apparel offering

    The move is part of a broader strategy to rebuild its image as a team sports company, an identity that was lost under Adidas’ ownership.

    By Howard Ruben • March 13, 2025
  • Three models are on a boat on a lake, wearing clothing from the Rowing Blazers and Gucci collab
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    Courtesy of Rowing Blazers
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    Rowing Blazers founder steps down

    Jack Carlson is leaving the preppy streetwear brand one year after selling it to Burch Creative Capital.

    By • March 12, 2025
  • A person in a dress made of green circles stands next to a green floor lamp.
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    Courtesy of ASOS
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    ASOS launches women’s subbrand Arrange

    The line is being positioned as a premium brand focused on dresses and essentials.

    By Howard Ruben • March 12, 2025
  • A model wears a black satin cropped jacket over a bikini top and loose fitting pants and stands against a white backdrop.
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    Courtesy of Gap Inc.
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    GapStudio offers version of Timothée Chalamet suit

    The limited-edition black satin jacket and pants are similar to what the actor wore at a recent event and are available for pre-order as gender neutral separates.

    By • March 11, 2025
  • A closeup of a Nike store, showcasing the Nike logo with cartoons of people running.
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    Mario Tama via Getty Images
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    Nike, StockX counterfeit lawsuit will head to trial

     A federal judge granted the athleticwear giant a partial summary judgment in the years-long dispute.

    By • March 11, 2025
  • Zendaya for sneaker brand On
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    Courtesy of On
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    On plots first co-created footwear, apparel collection with Zendaya

    Deeper relationships with celebrity ambassadors and wholesale partners are in focus as the activewear brand grows sales by double digits.

    By Cara Salpini • March 11, 2025
  • In a black-and-white corporate headshot, a person with a bread and mustache wears a black turtleneck and stares at the camera.
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    Courtesy of OTB Group
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    Simone Bellotti named creative director at Jil Sander

    The former design director of Bally replaces husband-and-wife team Lucie and Luke Meier, who announced their departure from the brand last month.

    By • March 10, 2025
  • A corporate headshot features a man in a gray sweater and short cropped hair looking at the camera.
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    Retrieved from Zelinda Zanichelli/Carven on March 10, 2025
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    Carven names Mark Thomas as director of design

    He replaces Louise Trotter, who became creative director of Bottega Veneta.

    By • March 10, 2025
  • A model stands in front of a blank background wearing a skirt, button down and baseball hat.
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    Courtesy of Universal Standard
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    Anthropologie and Universal Standard launch size-inclusive collab

    The collection offers shirts, jeans and dresses and is part of a push by both companies to extend their reach.

    By • March 10, 2025
  • A large, lit-up sportswear store at night.
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    Courtesy of Adidas
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    Adidas: There is ‘not one Yeezy shoe left in our inventory’

    CEO Bjørn Gulden also confirmed 500 jobs at its headquarters are now “obsolete” as it looks to localize operations.

    By Cara Salpini • March 10, 2025