Technology: Page 4

  • Two ThredUp boxes sitting on top of each other on a bed, with a teal sweater next to them.
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    Courtesy of ThredUp
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    ThredUp lists on alternative stock exchange

    The resale company will commit to a vision for sustainable and inclusive business practices on the Long-Term Stock Exchange.

    By Nate Delesline III • May 9, 2023
  • Reebok
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    Courtesy of Authentic Brands
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    Farfetch launches European commercial partnership with Reebok

    The new digital platforms are part of a larger plan by Reebok owner Authentic Brands Group to reposition its European e-commerce sites and expand its luxury product offerings.

    By • May 3, 2023
  • The letters spelling out "Nordstrom" in capital letters create shadows on the brick facade of a store.
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    "Nordstrom - Oak Park Mall" by Mike Kalasnik is licensed under CC BY-SA 2.0
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    Nordstrom cuts tech workforce

    The layoffs come weeks after the company named a new chief technology and information officer. 

    By Kaarin Vembar • May 2, 2023
  • A designer watch, ring, necklace and bracelet.
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    Courtesy of Ebay
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    EBay introduces ‘Certified by Brand’ luxury resale program

    The marketplace allows brands to scale their secondary market efforts, while shoppers gain access to more authenticated watches, handbags and jewelry.

    By Tatiana Walk-Morris • May 1, 2023
  • Wilson Sportswear lifestyle collection
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    Courtesy of Wilson Sporting Goods
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    Athleisure’s prominence may stand the test of time, other trends may not: Bolt report

    Artificial intelligence was another big part of the report, which may become a mainstay in shopping for fashion online.

    By • April 27, 2023
  • AI Fashion Week
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    Retrieved from FashionWeek.ai; Maison Meta; Trendland on April 21, 2023
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    Over 130 collections debut at AI Fashion Week

    After designers showcase their virtual collections, three winners will go on to create real-world versions of their apparel.

    By Natalie Schwartz • April 21, 2023
  • A person in a light green shirt stands in front of plant imagery.
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    Courtesy of Lululemon
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    Lululemon debuts plant-based nylon shirts

    Made in collaboration with sustainable materials company Geno, the products have the same lightweight feel as its other apparel, the company said.

    By Cara Salpini • April 20, 2023
  • A hand in a white sleeve holds up a small sphere filled with water and microplastics against a blurred window.
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    Courtesy of hmfoundation
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    H&M Foundation funds tech to reduce microplastics in wastewater

    The fast fashion giant’s charitable arm supported the technology as part of its five-year Planet First program, a $12 million investment.

    By • April 20, 2023
  • American Eagle's RE/AE virtual clothing store within Snapchat
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    Retrieved from American Eagle on April 14, 2023
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    American Eagle brings secondhand clothing shop to Snapchat

    The augmented reality experience is part of the retailer’s new RE/AE digital shop and clothing collection curated with online resale platform ThredUp.

    By Jessica Deyo • April 17, 2023
  • An image of Vans World on Roblox, featuring a bridge over water with two pictures of shoes on the shore.
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    Courtesy of Gucci
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    Gucci, Vans team up for Roblox scavenger hunt

    The two fashion brands are linking their Roblox spaces in order to raise awareness of cross-brand collaboration in the metaverse.

    By Sara Karlovitch • April 14, 2023
  • fashion designer using tablet
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    Hispanolistic via Getty Images
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    Syky launches luxury fashion incubator for digital designers

    The platform’s founder hopes the initiative will serve as a springboard for the next generation of luxury fashion houses that are designing in the physical and online world.

    By Natalie Schwartz • April 12, 2023
  • Illustration of person wearing a red dress and heels looking up at an abstract set of stairs
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    Shaun Lucas/Industry Dive; Getty Images

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    Deep Dive

    Outsiders are taking over fashion companies. Are they here to stay?

    Fashion companies are looking beyond their ranks to find leaders who are well versed in technology and supply chain issues.

    By Christopher Blomquist • April 3, 2023
  • metaverse fashion week
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    Natalie Schwartz/Fashion Dive
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    Here’s what traditional and digital brands did for Metaverse Fashion Week

    Despite glitchy graphics and slow response times, brands unveiled their fashion shows and immersive experiences as planned.

    By Natalie Schwartz • March 31, 2023
  • Six models wear AI-generated denim designs
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    G-Star

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    G-Star Raw creates AI-designed denim

    A 12-piece collection was created using the Midjourney app, and one style has been manufactured for display purposes.

    By • March 29, 2023
  • The label on Levi's jeans
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    Sean Gallup via Getty Images
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    Levi’s to test AI models to expand the brand’s online diversity

    The company says the hyper-realistic models will create a more “inclusive customer experience,” but it stressed they won’t replace human models.

    By Natalie Schwartz • March 24, 2023
  • Mobile shopping.
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    Retrieved from Piqsels.
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    Mobile leads e-commerce activity among fashion consumers, report finds

    Fashion and apparel shoppers spend more money on desktop, but browse more on mobile, says Syte’s annual State of eCommerce Discovery report.

    By • March 22, 2023
  • DejaWooo search engine
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    Courtesy of DejaWooo
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    Resale fashion search engine launches

    Chinese tech company DejaWooo received its first seed investment in 2021 and last week announced the launch of its platform.

    By Xanayra Marin-Lopez • March 21, 2023
  • Images of Clinique's virtual world.
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    Courtesy of Clinique
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    Clinique launches virtual lab

    The Clinique Lab builds on the brand’s concept space at Macy’s in Herald Square, but with a virtual storefront. 

    By Tatiana Walk-Morris • March 21, 2023
  • A photo illustration of a purse with NFT coins and a recycle symbol.
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    Photo illustration: Shaun Lucas/Industry Dive; Getty Images 

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    Deep Dive

    Fashion makeover: 5 ways to rethink the industry in 2023

    Analysts say brands have to look beyond NFTs and buzzy collaborations to bring greater agility to its supply chain, transparency to its sustainability efforts and practicality to its tech adoption. 

    By , • March 20, 2023
  • Multicultural group of young friends bonding outdoors
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    Diamond Dogs via Getty Images
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    Fashion drops to second behind tech for most likely splurge in 2023, report finds

    Clothing and fashion ranked among the top planned spending splurges for 16- to 24-year-olds, according to 5W Public Relations and Censuswide.

    By • March 13, 2023
  • Maybelline's first-ever CGI avatar, May, which the brand is launching alongside its Falsies Surreal Mascara.
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    Courtesy of Maybelline
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    Maybelline enlists its first-ever digital avatar for mascara launch

    The virtual ambassador, named May, will help launch the Falsies Surreal Extensions Mascara and support future metaverse activations.

    By Jessica Deyo • Feb. 28, 2023
  • Handbags in various colors and designs, pictured in individual gray thumbnails.
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    Retrieved from HERMES INTERNATIONAL and HERMES OF PARIS, INC. v MASON ROTHSCHILD, U.S. District Court for the Southern District of New York on February 09, 2023
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    Deep Dive

    ‘MetaBirkin’ NFT creator to appeal Hermès trademark verdict

    A jury ruled against Mason Rothschild and his drawings of fur-covered luxury bags. His attorneys say the new technology doesn’t cancel the First Amendment’s protection of artwork.

    By Daphne Howland • Feb. 10, 2023